✨ Every shoot now includes the Client Strategy Portal! ✨
✨ Every shoot now includes the Client Strategy Portal! ✨
Brand Photographer in London.
Helping founders and business owners stand out & be seen.
Welcome to Self Made and Seen! I'm Lisa Gilby, a brand photographer and visibility strategist based in North London. I help founders and business owners like you tell your story through personal branding photography and personality-filled video, so you can show up with confidence, build trust and authority, and connect with your dream clients. Let's work together to create images that showcase who you are and what you offer, and help you grow your brand.
Being visible isn't about showing more.
It's about helping people see who you really are.
What working with me feels like.
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Feel relaxed and confident in front of the camera.
If you hate having your photo taken, don't worry, you're in good hands. We plan your shoot together first, and on the day I guide you every step of the way, so you enjoy it and feel like you.
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Have images planned to communicate the right things.
Deep strategic planning is at the heart of every shoot. We work out together what you want people to understand about you, then plan your photos around it, so every image is true to you and has a job to do. I handle the strategy, so it's easy to fit around your business.
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Get support to make sure your images work hard.
The Client Strategy Portal shows you where your photos should go, and gives you content ideas and tips to put them to work, so they keep working for your business long after shoot day.
“Lisa put a lot of prep into the photoshoot to get the most out of the session and really listen to my requirements. She made the shoot feel really informal and fun! I love my pictures and they are going to really help my business!”
— Annalise Holasz | Vintage art dealer
Hey, I’m Lisa.
I'm a brand photographer, visibility strategist and founder of Self Made and Seen. I've spent over 15 years helping people show off what makes them unique, and I'd love to help you show the person behind your business.
As a business owner myself, I totally understand the passion and hard work behind building one, and how it feels to be the face of it. So I've got you.
My background in brand design and video means I never see your visuals in isolation. I plan every shoot around your goals, then support you in making the most of them.
I'd love to hear your story and help you show it with powerful images.
“Lisa was very thoughtful and intentional in choosing what shots we needed for my business. Her sense of calm and fun put me at ease.”
— Kira Shaw | Social media marketer
Who this is for.
The people I love working with are usually:
• launching something new • stepping into a new era • rebranding • updating their website
• keeping their brand up to date • raising their visibility • gaining new recognition
• preparing for PR, speaking or media • becoming more established
Whether you offer a service or a product, I'll always focus on you, the person behind it. This is an LGBTQ+ friendly, anti-racist and body neutral space. You're welcome here whatever your gender identity, sexuality, ethnicity, faith or age. If you have any access needs, or there's anything that would help you feel supported while we work together, just let me know.
Choose your experience.
So, are you ready to step into your next level of visibility?
Whatever stage you're at, we'll plan your personal branding photography around your goals, so you can show up as the expert you are.
The Brand Transformation.
My signature brand experience, designed to fully elevate your business presence. With more time, more locations and short-form video clips, it's for business owners ready to level up their visibility and attract the right clients with intentional, magnetic content.
The Brand Refresh.
A focused brand experience for one person ready to update their visual presence with clarity and impact. Perfect for a strategic refresh without a full overhaul, whether you're pivoting, reintroducing yourself or simply staying current.
“On the day, we packed a lot in - using different spots and setups within the location - which meant I came away with a wide range of usable shots.”
— Dominique Woolf | Best selling author and food writer
Check out my most recent blog posts.
Tips and ideas on brand photography, video, strategy and visibility, plus client galleries and news from my business community.
A regular email of empowering insights, behind-the-scenes stories and practical ideas to help you become more visible and build a brand that feels like you.
The Visibility Letter.
Ready to show the person behind your business?
I'd love to help you feel confident on camera, create images that build trust with the right clients, and give you the support to use them. Start your enquiry and, if we're a good fit, I'll invite you to a free connection call to talk through where you're heading.
See the result of my personal branding photoshoot in Hackney Wick, London, with Humanist Celebrant, Alex Collis.